Pemasaran Melalui Youtube

Siapa yang tidak kenal dengan team Les Copaque atau Animonsta? Siapa percaya 6 bulan berada dalam Youtube Najwa Latif kini seorang penyanyi terkenal?

Tapi tidak ramai yang tahu anak muda yang mengasaskan siri popular Upin dan Ipin dan Boboiboy ini bermula dengan mengupload karya-karya mereka dalam Youtube. Begitu juga dengan Najwa Latif. Lagu Cinta Muka Buku ciptaannyaa dinyanyikannya sendiri secara akustik dengan hanya menggunakan gitar kapok.

Begitulah hebatnya Youtube. Youtube sangat berpengaruh dalam medium pemasaran internet. Penggunaan Youtube secara bijak akan membolehkan jenama,produk,servis dan anda menjadi terkenal,diikuti ramai orang dan diperkatakan dalam masa yang singkat.

Jadi apakah strategi pemasaran melalui Youtube?

1. Langkah mudah untuk bermula dengan Youtube ialah anda mestilah mempunyai rakaman video. Namun pastikan rakaman video anda mempunyai tarikan dan keunikan sendiri. Jangan terlalu panjang. Pilih bentuk rakaman yang belum pernah atau jarang dibuat orang lain. Kreativiti anda akan menentukan kejayaan kempen pemasaran anda

2. Pastikan anda memasukkan info video anda dengan lengkap. Profil anda sebagai tukang upload mestilah dilengkapkan dengan maklumat yang terkini dan menarik perhatian. Upload video anda mengikut kategori yang disediakan. Tajuk video anda perlulah GEMPAK dan menarik perhatian. Jangan buat video pemasaran anda seperti IKLAN. Pastkan video anda dapat menarik orang ke laman web/blog/produk yg anda promosikan

Use Slideshare for marketing your product

I love to create slide. Creating a slide is far more easier than creating a video. You can play with image,sound and animation together with Power Point (Microsoft) or with Open Source Impress.


So let us look how you can benefit from making a nice and catchy slide for your marketing purpose


Be sure to follow these tips for creating an interesting and informative slide

1. Clear slide title
2. Simple and clean design
3. Concentrate on content
4. Avoid silly mistake like typo n slide order
5. Make sure your contact info is reachable
6. Write in a language that close to your marketing region
7. SHARE-DISTRIBUTE

After you have done with your slide, upload your slide online and share it. Use Slideshare to share your slide worldwide. Share the slide in your Facebook and create a tweet about your new Slide


I like all slides from Dessedee

How To Be Awesome On Slideshare

View more presentations from @JESSEDEE

Basic of Web Marketing

Internet marketing is about giving—rather than getting—attention; and anyone working online should think about harnessing this potent tool, given what it can do for a business. A complement to traditional marketing, Internet marketing supports and enhances a company’s overall message by providing comprehensive information about a particular product or service, as well as answers to consumers’ questions. Internet marketing also exploits the Web’s networking capabilities by leveraging online community activities, links, affiliate marketing, viral marketing, e-mail marketing, and loyalty programs. In considering Internet marketing, keep a few key points in mind:

• Visitors coming to a Web site are already aware of the brand. They want information.
• Use Internet technology to understand your customers’ needs so you can offer them just the right information and products.
• Remember that the Internet empowers consumers, and dissatisfied ones may use its networking capabilities to undermine your brand.

Les Copaque vs Animonsta

Few years back I blogged about Les Copaque production. I was among the first in the blog world who reviewed the work by the three animator namely Mohd Nizam Abdul Razak, Mohd Safwan Abdul Karim dan Usamah Zaid.


Today all of them have left Les Copaque and form new company call Animonsta. Their new series call Boboiboy is now being aired in Malaysian local TV

I congratulate them for their achievement! The company has used Youtube as their marketing arm by releasing official trailer, short videos and behind the scene video of their respective staff and working environment. Thus build the curiosity of the fan to keep following their work.

Sneap Peak of Boboiboy (official trailer)

SXSW 2011

Happen every spring in Austin, South by Southwest (SXSW) is a place for activist from interactive,music and film to gather and held conference, seminar,speeach,presentation about new things happen in their respective field.


Me and maybe you have no chance to go there, but this interesting slide may help you know SXSW better.

This slide is from Jessedee from Slidetash. I admire his creative approach of making presentation and slide. He attended the SXSW with the fund he raise from his Slideshare account.

South by Southwest 2011 Recap 1

View more presentations from @JESSEDEE

5 Social Media Business Implementation in 2011

1. Advertise your business in your social networking. But do not spam.
2. Monitor the impression given.Take action!

3. Include your social networking page,account in your business card,signboard,brochure (physical marketing material)
4. Start looking at mobile application
 
5. If you havent start any social networking, start it easy with Twitter and Facebook!

Social Media in Business

This slide is definitely the best slide in www.slideshare.net. Simple yet informative enough to equip you the basic to implement your social media strategies in business.

Social Media for Business

View more presentations from Presentation Advisors

Malaysia's 20 richest man 2011

 Actually we can not say Malaysia's richest man anymore since the entry of Puan Sri Lee Kim Hua :)

The wealth of the country's top 40 individuals was assessed based on the value of their stakes in listed companies.


KUALA LUMPUR: Business Times CEO of the Year 2010 Datuk Seri Stanley Thai has made it into the list of Malaysia's 40 richest individuals, a Malaysian Business survey reveals.
The magazine, in its Feb 16 issue, listed Thai, of Supermax Corporation Bhd, as a newcomer to the group, together with Tan Sri Leong Hoy Kum of Mah Sing Group Bhd and Datuk Tan Heng Chew of Tan Chong Holdings Bhd.

The magazine said the combined wealth of Malaysia's 40 richest tycoons has risen by more than 30 per cent, spurred by the bullish stock market and an expanding economy.

They were worth RM206.27 billion as at Jan 21, compared with RM156.7 billion a year ago.
It says there are more billionaires this year -- 27 of them, an increase of five from last year.

Robert Kuok, who returned to the sugar business last year, still tops the list at RM50.04 billion and telecommunications tycoon T. Ananda Krishnan remains in second place with RM45.78 billion.

Public Bank's Tan Sri Teh Hong Piow moved to the third place with a fortune estimated at RM12.77 billion while fourth is IOI Corporation Bhd's Tan Sri Lee Shin Cheng who is worth RM12.74 billion.

Genting Group's Tan Sri Lim Kok Thay, unchanged at No. 5, has RM10.89 billion while Hong Leong Group's Tan Sri Quek Leng Chan takes the sixth spot with RM10.75 billion, up from RM7.09 billion previously.

In seventh place is Tan Sri Syed Mokhtar Albukhary of the Albukhary Foundation, whose flagship is the DRB-Hicom Group. He is valued at RM8.84 billion.

How to use Social Network to Market your product

Two big players in today social networking are Facebook and Twitter. Did you know how many Twitter and Facebook users nowdays?

Facebook = over 300 millionth users


Twitter = over 100 million users

So how can we leverage the above statistic to market our product?

1. Wait are you waiting for? Sign up now! Some use multiple account in facebook and twitter  for different product, market segment, profile etc etc. But hey, that a lot of mess. Umse Facebook Fanpage for your different business, product and market segmentation.Explore Twitter Trend to engage your marketing campaign with latest issue and dont forget to play with the Twitter hashtag.
2. Manage your marketing campaign with Hootsuite.Not only one or two account, with the paid version you can manage multiple Twitter and Facebook account from one place.
3. Plan your marketing campaign with this awesome Twitter Auto Tweet tools.
4. Post regular update and refresh your twitter/facebook status.
5. Monitor your campaign by using this